Imvelisi "Enviropreneurship" Ideation Programme
What is the purpose of the Imvelisi Programme?
Imvelisi is as a short programme designed to provide support and guidance to aspiring young entrepreneurs through the ideation phase of business development. The programme is aimed to prepare young people who are considering start-up businesses in the water and biodiversity sector for a better understanding of what it takes to run a successful business.
Who are the partners behind the Imvelisi Programme?
The Imvelisi Programme is a truly multi-partner and collaborative initiative.
What does the Imvelisi Programme offer?
Many entrepreneurs fail because they do not have a fully-developed idea. They have the spark of an idea - a basic product - but nothing more. The result is an entrepreneur who launches a product but then fails in the marketplace. This happens for a number of reasons:
- Lack of understanding regarding the basic business feasibility (including the costing and pricing of products);
- Not knowing who the ideal target market is or how to approach the markets;
- Inadequate operational processes, including financial management systems;
- Unsure about how to build relationships and manage the people (including business partners, employees and clients).
The Imvelisi structured process supports the aspiring entrepreneur, to interrogate the feasibility of the business concept and take practical steps towards starting and growing your business.
The programme consists of two components: The programme kicks off with a 5-day boot camp, where 50 candidates get together to explore their ideas and gain insight into starting a business. The second component of the programme is for a select 15 participants who have shown unique potential during the Bootcamp. These candidates have access to mentorship and one-on-one support for a 12 week period.
All participants join an online Imvelisi community page, to share ideas and resources and network with fellow participants.
All participants join an online Imvelisi community page, to share ideas and resources and network with fellow participants.
Market Intelligence Reports
These research reports were prepared to inform entrepreneurs of a wide range of business opportunities that currently exist in the Green Economy. Many entrepreneurs spend a significant amount of time and money to determine if there would be a potential market for their product or service offering. The aim of market research is to shorten the route to discovery and ultimately cut down on the cost of market entry.
The Imvelisi Enviropreneur Programme is an ideation programme to provide the entrepreneur with the opportunity to identify the type of businesses that are relevant to meet the needs of the Green Economy.
The Imvelisi Enviropreneur Programme is an ideation programme to provide the entrepreneur with the opportunity to identify the type of businesses that are relevant to meet the needs of the Green Economy.
Click on the image below to access the Imvelisi Market Intelligence Report
